Currently, the length of each Story on Instagram is limited to 15 seconds. If you record a video or post content that's longer than that, Instagram automatically splits that video into multiple 15-second clips. Looking at Stories in split parts is not a pleasing experience.
The downside is that Instagram story video length is quite short. Each story you post can only last up to 15 seconds maximum. There is a way around this, though. You may have watched a story video that lasted longer than 15 seconds, but what you may not have realized is that this video was actually made up of several 15 second shorter videos.

Meta-owned photo-sharing platform Instagram is reportedly now allowing a few users to post longer videos up to 60 seconds on Stories. "As noted by an Instagram user in Turkey, the social networks app is now notifying a few users about the change," 9To5Mac reported on Wednesday. Currently, if a user records or uploads a video longer than 15

And that’s why you’ll see that short videos become viral more than lengthy ones. So, how long can a reel be on Instagram? When Instagram reels were invented, they were 15 seconds long. After some time, the length of these reels was increased to 30 seconds, before 60 seconds, and finally 90 seconds.
Instagram Stories: Duration and Dimensions. But wait, just how short are Stories? Photo duration: 7 seconds; Video duration: 15 seconds; As you’ve probably noticed, you can get around these limits by chopping up your video into 15 second chunks and having one play after the other.

1. Tell a Well-Composed Story. Create a story for your audience that has a beginning, middle, and end. This can happen in one frame or in several, depending on the content. Instagram Stories only gives you 15 seconds max at a time for each clip, but you can still string together multiple clips to tell a Story.

IG story video ads. Instagram story video ad length can only be 2 minutes. If you want to put up your ad on an Instagram story, you can do it with separate story cards. Each story allows a 15-second video or a single photo ad displayed for 5 seconds. A complete ad can have 10 cards, but only the first 3 will appear on the Instagram story feed.

Bonus: How to share a FULL Reel to Instagram Stories. So you know how to share a Reel to Instagram Stories — but the work isn’t done. Longer Reels shared to Stories using the “Share” button will only autoplay the first 15 seconds of the video, requiring the viewer to click on the Reel to watch the whole clip. Pretty anti-climactic.

So go to your story and record a 15 second video, which should be one whole loop on the circle, then put music, the timer on the bottom left should say 15. Exited that random video I recorded and went to the picture again and was able to change the time. I tried it and unfortunately it didn't work for me. B6OB.
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  • can instagram stories be longer than 15 seconds